Conducting Competitor Research

Conducting Competitor Research


ChatGPT can be an excellent tool to conduct competitor research by providing you with valuable insights and information about your competitors. With its natural language processing capabilities, ChatGPT can quickly analyze vast amounts of data, including social media activity, customer reviews, pricing strategies, and product features, to help you identify your competitors' strengths and weaknesses. Additionally, ChatGPT can assist you in generating new and innovative ideas for your business and improving your overall market position.
  1. copy the prompt
  1. paste in chatGPT
  1. If there is a placeholder, usually in this format [placeholder], replace it once you will have copied the prompt inside ChatGPT.


"How can I [research activity] to gather more information about [competitor name]'s [product/service] offerings and determine their competitive advantage in the market, particularly in [geographic region] and among [customer demographic]?"
"What [online/offline sources] should I use to conduct a comprehensive [competitor name] analysis and compare their [pricing/branding/marketing] strategies to ours, and how can I filter out [irrelevant information] and focus on the most relevant data?"
"Can you help me develop a [SWOT analysis/competitive matrix] for [competitor name] that highlights their strengths, weaknesses, opportunities, and threats and provides insight into their overall market position, and how can I ensure that the analysis is accurate and relevant to our business?"
"What are some [data analysis/visualization tools] that I can use to identify [competitor name]'s market trends, customer sentiment, and other key metrics and create actionable insights, and how can I ensure that the data is up-to-date and reliable?"
"How can I [brainstorm/ideate] innovative ways to differentiate our [product/service] from [competitor name]'s offerings and gain a competitive edge in the market, and how can I validate these ideas through [market research/customer feedback] before implementing them?"


Be specific and provide as much detail as possible in your queries to get accurate and relevant responses from ChatGPT.
Use follow-up questions to delve deeper into a particular topic and get a more comprehensive understanding of your competitors' operations and strategies.
Include competitor-specific details such as their brand name, product names, and other unique identifiers in your questions to avoid getting generic responses.